We're not only activewear at Thru — we're a way of thinking. Founded by people obsessed with breaking barriers, our brand was created because someone needed to push beyond the edges.

We’ve pushed through the toughest challenges and built Thru to be the gear that keeps up with you, no matter where your journey leads.

Our vision is simple: to empower all individuals to own their journey, defuse challenges, and break down barriers. We believe that our power doesn't reside in what we possess but in our resilience, guts, and will to persist — through every failure and every triumph.

Every stitch, every material, every aspect of Thru gear is built to last and perform — because we know you're out there living the life you want, and your gear needs to keep up.

Join us. Move Thru the challenge. Live bold. Live limitless.